Chocolate might not be able to solve all of the world’s problems, but it certainly improves them, even if the effects are just temporary.
Since today (Wednesday October 28, 2026) is National Chocolate Day, it is the perfect excuse to indulge in a sweet treat or two.
This selfless act will stimulate the economy and spread joy. Before all that, let’s learn a thing or two about cacao. Then we will dive into the deals.
A brief history of chocolate
The ancient Olmec, Maya, and Aztec people all valued chocolate.
Chocolate started out not as a sweet candy bar but as a bitter drink. While the details of chocolate’s origin stories are unknown, it is made from cacao trees native to Central and South America. These magical trees have fruit called pods that contain cacao beans.
The Maya used chocolate not only in important ceremonies but also in everyday life. Every day was National Chocolate Day to them.
The Aztecs believed chocolate came from the gods, and called it xocolatl. It was a drink mainly enjoyed by the upper class, but the lower class imbibed on special occasions.
Chocolate spread to Spain in the 1500s and quickly gained popularity at the Spanish court. From there, it fanned out throughout Europe and the American colonies.
The first chocolate bar was created by J.S. Fry in 1847. Daniel Peter and Henri Nestlé partnered up to bring milk chocolate to the masses via the Nestlé company in 1875.
Rudolf Lindt is credited with making chocolate smoother and easier to consume thanks to his chocolate conche machine—a mixer and agitator—invented in 1879.
From brownies to martinis to candy bars, chocolate has certainly earned its place as a favorite confection.
National Chocolate Day deals
Now that we’ve covered the history, let’s eat some chocolate.
At Chart House restaurant locations, you can score a Hot Chocolate Lava Cake for only $6 when you dine in. All you have to do is mention the deal.
Your friends at participating Melting Pot locations want to continue the National Chocolate Day celebrations. When you order any four-course meal for two, you will be gifted a “Chocolate Fondue for Two” coupon to be used on a future visit.
Stock up on Lindt chocolate bars online or in stores. Buy three chocolate bars and get one free at Lindt.com. No code necessary. Simply add all four to your cart. Note, the free chocolate bar must be of equal or lesser value.
Meanwhile, in participating physical Lindt chocolate shops, buy five chocolate bars and get two free. In a similar vein, 8.5-ounce Lindor chocolate bags are buy-three-get-one-free at Lindt.com. Add four bags to your cart and the fourth is free.
M&Ms has an online offer happening through October 31, which seems more Halloween-related, but chocolate is chocolate. Get 15% off bulk candy by using the code PUMPKIN at checkout.